THE GRAFTON, CAMBRIDGE

The Grafton Centre is in the heart of Cambridge, the famous University City. The centre is home to some of the leading high street brands and a diverse tenant mix.

The Grafton understood the importance of communicating and although had an exiting staff discount scheme, a recent survey suggested that none of the staff knew what the offers were.

Like a lot of shopping centres, The Grafton wanted to ensure that security was a fully covered operationally. They added Mallcomm to their security procedures so that the continuous communication was possible, including are and post evacuation.

HOW THE GRAFTON IMPROVED THEIR SECURITY WITH MALLCOMM

The Grafton linked all their emergency contacts to Mallcomm and allowed users to register for emergency communication. Push notification technology sends regular updates regarding security updates and is backed up by mail and SMS technology so that messages are always received.

Features of the emergency process using Mallcomm

  • Individual staff contact details
  • Use push notification hierarchy
  • Email & SMS back ups for emergency information
  • Get messages to people even if they don’t have the app
  • One touch emergency response

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